Sustainable Business |
...what it means for your
business |
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Don’t be scared by sustainability.
Think of it as a process that helps you do things better into the
future, rather than yet ‘another thing to do.’ |
The
term ‘sustainability’ can mean different things to different people. Essentially,
a sustainable business is one that is around for the long term, and to
do this, business managers need to look at their operations from a holistic
perspective. Sustainability is not just about profits, people, or the
environment in isolation. It’s about the integrated management of all
these elements because they all have a relationship with one another.
Many of us find it difficult to understand sustainability and how it
relates to the day to day operations of business. Don’t worry – you’re
not alone. Rather than get bogged down with technical definitions, sustainability
in business involves managing all aspects of your operations in an integrated
way – aspects that you’re already familiar with such as:
Planning |
Waste |
Risk |
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Customer Relations |
Resource Use |
Staff Relations |
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Image & Reputation |
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…..and much more.
After all, getting these things right makes good business sense because
it ultimately leads to an improved bottom line.
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